HENNESSY X O.S.T.R.
Following in the footsteps of the likes of Nas and Erykah Badu, the Artist known as O.S.T.R. was chosen to be Hennessy’s first Polish Ambassador. We were asked to coordinate this very special collaboration, develop communications strategy and creative, to help raise awareness of the brand in the market and tell the story of ‘Never stop. Never settle’.
We’ve spent many months planning, brainstorming and preparing, to be able to launch this breakthrough campaign. It was kicked off with a teaser announcing the collaboration between the two partners, under the title ‘Hennessy Never Stop. Never Settle. x O.S.T.R. Autentycznie’. We are so in love with this video and cannot wait for the campaign to get into full swing. Or, shall I say, a high note.